Subliminal Recording Essays

Subliminal Recording Essays Subliminal Recording Essay Subliminal Recording Essay This essay is about the use of subliminal voice messages to improve the work of the employees in a company. The subliminal voice messages are the ultrasound voice messages, which cannot be heard, but are understood by the brain. It is believed now, that these can improve the efficiency, productivity, loyalty and enthusiasm of work place employees. The following paper is an attempt to prove this fact. Subliminal Recording Background: For the first time, the subliminal messages came into notice, when E. W. Scripture described the basic principles of the subliminal messages, in his book ‘The New Psychology’, published in 1898. Then, in 1900, an American professor of psychology, Knight Dunlap practically experienced it by flashing a shadow to the students while showing them an illusion, containing two lines, with the pointed arrows at both the ends, thus giving an impression of different lengths. He believed that this shadow had influenced his students subliminally in the perception of the lengths of the lines. The subliminal recording first got attention shortly after the discovery by Freud that all human beings possess a hidden, unconscious mind. Following this discovery, another scientist, named Dr. O. Poetzle, started research on the effect of subliminal stimulation on dream content. His efforts resulted in his discovery about a close relationship between the subliminal stimuli and the posthypnotic suggestion, in 1917. This discovery was named after him, as ‘The Poetzle Effect’. This effect shows that the subliminal perception of mind, shows its effect by evoking the dreams, or actions sometime after the original perception of mind occurred. Following these two successful discoveries, this field gathered more attention, and a lot Subliminal Recording 3 more efforts were made in an attempt to understand this phenomenon in a better way. All the research done in this field, has proved that the subliminal perception does have an influence on the unconscious or the subconscious mind. It has been proved that it is even helpful in changing the behavior of people. Effects of Subliminal Recording on Various Fields of Life Discussed below are the different aspects of life, where a proven effect of subliminal recordings have been showed. Public Awareness: The subliminal perception for the public awareness first took place in 1957, as an controversial experiment conducted by the market researcher James Victory in a Fort Lee, New Jersey, movie theatre. The subliminal messages used in this experiment were: â€Å"Hungry? Eat popcorn. Thirsty? Drink Coca-Cola. † These messages were flashed only for a fraction of a second, for every five seconds, during the show of movie named ‘Picnic. ’ It resulted in a dramatic increase in the sale of both the popcorn, and Coca-Cola. Reduction in Shoplifting: Recently, another way of communicating via subliminal messages have been discovered; it is by using the music and audio programs. The ‘TIME’ magazine has written in one of its articles, published in 1979, titled as ‘Secret Voices’, that in US and Canada, about 50 departmental stores were using this system of subliminal voice messages, in order to reduce the shoplifting and the employee theft. The article says that one of the East Coast chain of departmental stores, reported a 37% reduction of theft, leading to a profit of about $600,000 over a period of nine months Similarly, the WALL STREET JOURNAL, published an article in 1980, stating that this way of communication was Subliminal recording 4 used in a New Orleans supermarket. It resulted in a reduction in the pilferage loss from about $50,000 per six months to less than $13,000. Also, there was a drop in the Cashier shortages, from $125 per week, to about less than $10 per week. Here, the subliminal messages used were: â€Å"I take a great deal of pride in being honest. I will not steal. I am honest. † Now, in the next section, we come to the scientific evidence of the effects of subliminal recordings on the subconscious mind. Scientific Evidence Extensive Documentation of the Subliminal Perception: Dr. Norman Dixon, a psychologist at the University College in London, England, has summarized 748 research studies on subliminal perception, in his work titled as â€Å"Preconscious Processing. † One of such studies was done by Zuckerman, in 1960. This research work showed that the subliminal stimulus can by-pass the conscious effort of a person. It also stated that it makes it very unlikely for a person to resist the subconscious instructions. In his experiment, Zuckerman gave the Thematic Apperception Test cards to his subjects. These cards contained the ambiguous pictures, with the subliminal message ‘Write more’ or ‘Don’t Write’ on it. These messages clearly showed their effects as long as they were subliminal, but as soon as the subjects came to perceive them consciously, they lost their effects on them. Behavioral Improvements from Subliminal Messages: Dr. Lloyd H. Silverman, a psychologist at New York University has been working on the research of subliminal recordings since last 20 years. He experimented on 40 groups of subjects. All of them showed a positive response in the form of change of their behavior after exposure to Subliminal Recording 5 selected subliminal messages. One of such groups was that of the smokers. In 1980, he selected half a group of smokers, who were receiving the behavior modification therapy to quit smoking. They were exposed to the subliminal messages, and the results observed one month after the end of treatment showed that about 66% of the patients were still non-smokers, compared to 13% of the control group. Other groups of subjects used for experiments by Silverman included assertiveness training classes, adolescents receiving psychotherapy, college students in group therapy, alcoholics in the Alcoholics Anonymous counseling and people suffering from the insect phobias and overeating.

October Calendar of Famous Inventions and Birthdays

October Calendar of Famous Inventions and Birthdays October marks the first full month of fall and the coming of the Halloween and holiday season, but its the month when many  famous inventors  and scientists were born and a number of great inventions and brands were patented, trademarked, or copyrighted. Whether youre curious about who shares the same October birthday as you or just want to know what happened on this day in history, check out some of the great things that happened in October. Patents, Trademarks, and Copyrights Find out what famous events happened on the October calendar concerning the history of patents, trademarks, or copyrights- from the first episode of the Twilight Zone on October 1, 1959, to the patent for the ballpoint pen in 1888. October 1 1959 - The first episode of Rod Sterlings Twilight Zone was copyright registered. October 2 1963 -  Martin Luther Kings famous I Have A Dream speech was copyright registered. October 3 1950 - The transistor was patented by Shockley, Bardeen, and Brattain. October 4 1949 - The patent for an antibiotic for typhoid was granted to Crooks, Rebstock, Controalis, and Bartz. October 5 1961 - Breakfast at Tiffanys, the movie based on Truman Capotes book, was copyright registered. October 6 1941 - Electric photography, now referred to as xerography or photocopying, was patented by Chester Carlson. October 7 1975 -  Patent  Number 3,909,854 was granted to Ysidro M. Martinez for a knee implant prosthesis. October 8 1901 - Domino Sugar was trademark registered. October 9 1855 - Isaac Singer patented his sewing machine. The first functional sewing machine  was invented by Barthelemy Thimonnier in 1830, and he was almost killed by enraged French tailors because they felt threatened by his invention. October 10 1911 -  Henry Ford received a patent for an automobile transmission mechanism. October 11 1841 - A patent for a collapsible tube for use with such items as toothpaste was granted to John Rand. October 12 1972 - Stevie Wonder copyright registered the words and music for You Are the Sunshine of My Life- Wonder registered his first work at age 14 in 1964. October 13 1893 - The melody for Happy Birthday To You was copyright registered. Happy Birthday was originally published as Good Morning To All in a book called Song Stories for the Kindergarten written by Mildred and Patty Hill. October 14 1835 -  Henry Blair received a patent in for an improved corn planter. October 15 1991 - Pizza Hut was trademark registered. October 16 1900 -  Frank Sprague was granted a patent for a multi-control for electric trains. October 17 1961 - Hot Rocks Candy was trademark registered. October 18 1931 - The famous inventor  Thomas Alva Edison died in West Orange, NJ, at age 84. October 19 1953 - Ray Bradburys novel, Fahrenheit 451 was copyright registered. Fahrenheit 451 was based on Bradburys earlier short story called The Fireman and later made into a movie. October 20 1904 - The song Yankee Doodle Boy was copyright registered. October 21 1958 - Tater Tots were trademark registered. October 22 1940 - Julian, Mayer, and Krause received a patent for cortisone, used to treat rheumatoid arthritis, bursitis, adrenal insufficiency, allergies, diseases of connective tissue, and gout. October 23 1877 - A patent for a gas-motor engine was issued to Nicolaus Otto  and Francis and William Crossley. October 24 1836 - Alonzo Phillips patented a friction match.1861 - The first transcontinental telegraph system was completed, making it possible to transmit messages rapidly (by mid-19th-century standards) from coast to coast. October 25 1960 - The musical play Camelot by Loewe and Lerner was copyright registered. October 26 1928 - The novel Peter Pan by James Barrie was copyright registered. October 27 1992 -  Nintendo of America copyright registered the configuration of its hand-held game machine. October 28 1879 - William Lincoln was issued a patent for a lamp. October 29 1955 - Warner Brothers copyright registered the movie A Rebel without a Cause starring James Dean. October 30 1888 - A patent for a ballpoint pen was received by John Loud. October 31 1961 - Patent Number 3,003,667 was granted to Edward Aguado of St. Louis, MO, for an airway for artificial respiration.2,000 B.C. -   The pagans were known to celebrate the last night of their year on All Hallows Eve, which later became known as  Halloween  and was adopted as a trick or treat holiday. October Birthdays: Inventors, Scientists, and Artists Many notable historical figures in the fields of science, arts, and inventions were born in the 10th month of the Gregorian calendar, so read on to find out who shares your October birthday. October 1 1870 - Pieter van Essen was a Dutch artillery officer and the inventor of grape-shot shells.1904 - Otto Frisch was a noted Austrian physicist who worked on the  Manhattan Project  as  part of the team that built the atomic bomb.1916 - Hungarian Tibor Reich was a textile designer who designed a textile for Princess Elizabeths wedding  and was also awarded a Design Centre Award for his photographically based Flamingo printed textile in 1957 during the Awards inaugural year.1931 - Reginald Hall was a noted endocrinologist who  established internationally acclaimed  endocrine units in Newcastle and Cardiff, with special expertise in diseases of the thyroid and pituitary glands. October 2 1832 - Edward Burnett Tylor was an English anthropologist credited with sparking interest in anthropological science in England as a result of his research on primitive people’s mentality,  in particular, animism.1832 -  Julius von Sachs was a  German botanist who  researched nutrition, tropism, and transpiration of water in plant physiology.1852 - William Ramsay was a British chemist who discovered  neon gas.1891 - Henry Van Arsdale Porter invented the fan-shaped backboard used in basketball.1907 -  Alexander Robertus was a  British biochemist who  researched the structure and synthesis of nucleotides, nucleosides, and nucleotide coenzymes, and won the 1957 Nobel Prize for Chemistry.1907 - Lord Todd was a Scottish biochemist whose investigations of the building blocks of heredity earned him the Nobel Prize in Chemistry in 1957.1914 - Jack Parsons was an American rocket scientist. October 3 1803 - John Gorrie invented a cold-air process of  refrigeration.1844 - Patrick Manson is  considered the father of tropical medicine.1854 - William Crawford Gorgas served as the American Surgeon-General and helped cure yellow fever.1904 - Charles Pedersen was a noted British biochemist who won the Nobel Prize in 1987. October 4 1832 - William Griggs invented photo-chromo lithography. October 5 1713 - Denis Diderot was a French encyclopedist who wrote the Dictionnaire Encyclopedique.1864 -  Louis Lumiere  made the first motion picture in 1895,  invented camera equipment for making movies, and created a projector for viewing movies.1882 - Giorgio Abetti was a noted Italian astronomer who researched and wrote about solar physics. October 6 1824 - Henry Chadwick was a baseball pioneer  who developed the first rule book for baseball.1846 -  George Westinghouse  was the inventor and businessman responsible for a commercial alternating current system.1866 -  Reginald Fessenden  was an inventor who broadcast the first program of voice and music.1918 - Abraham Robinson was a noted German mathematician most widely known for the development of non-standard analysis.1940 - John Warnock is a noted American computer scientist best known as the co-founder with Charles Geschke of Adobe Systems Inc. October 7 1903 - Louis S.  B. Leakey was a famous archaeologist and anthropologist who convinced other scientists that Africa was the most significant area to search for evidence of human origins.1927 - R. D. Laing was a famous Scottish psychologist who wrote extensively on mental illness and the experience of psychosis. October 8 1869 -  Frank Duryea  was an inventor who made the first auto built and operated in the U.S.1917 -  Rodney Robert Porter was an  English biochemist who  shared the Nobel Prize for Medicine or Physiology for determining the exact chemical structure of an antibody. October 9 1873 -  Karl Schwarzschild was a  German physicist and astronomer who  is best known for providing the first exact solution to the Einstein field equations of general relativity known as the Schwarzschild solution. October 10 1757 - Erik Acharius was a Swedish botanist called The father of lichenology. October 11 1758 - Wilhelm Olbers discovered the asteroids Pallas and Vesta.1821 -  George Williams was the Englishman who founded the YMCA.1844 - Henry John Heinz founded the prepared-foods company Heinz 57 Varieties.1884 - Friedrich C. R. Bergius was a  German chemist who  derived benzine from brown coal and won the Nobel Prize. October 12 1860 - Elmer Sperry was the inventor of the gyrocompass.1875 -  Aleister Crowley  was a  British occultist who  founded the religion of Thelema.1923 - Jean Nidetch was the  American nutritionist who  invented Weight Watchers. October 13 1769 - Horace H.  Hayden was considered the architect of the American system of  dental  education and the organizer of professional dentistry, who also co-founded the first dental college.1821 -  Rudolf Virchow was a German scientist who is referred to as the Father of Pathology and the founder of the field of Social Medicine.1863 -  Auguste Rateau was a  French mining engineer who  invented the Rateau steam turbine. October 14 1857 -  Elwood Haynes was an auto pioneer who  built one of the earliest American automobiles.1900 - W. Edwards Deming was a noted American scientist.1939 -  Ralph Lauren was the fashion designer who reinvented chaps.1954 - Mordechai Vanunu was a noted Israeli scientist. October 15 1924 - Lee A.  Iacocca is a CEO of Chrysler Corp1937 -  Anthony Hopkins  was a clinical neurologist who served as the  Director of the Research Unit at the Royal College of Physicians since 1988 (until his death in 1997). October 16 1708 - Albrecht von Haller was a  Swiss scientist who focused on  experimental physiology at the Academy of Science.1925 -  Lorraine Sweeney  was a  communications specialist1930 -  John Polkinghorne  was a British Physicist who was a prominent voice in explaining the relationship between religion and science.1979 - Matt Nagle was  born in Massachusetts as a quadriplegic and became the first to use a brain-computer interface to control movement. October 17 1563 - Jodocus Hondius was a Flemish mathematician and cartographer.1806 - Alphonse L.P.P. de Candolle was a Swiss botanist who wrote Gà ©ographie botanique raisonnà ©e to compile large amounts of data from the scientific expeditions taking place at the time.1947 - Charles A. Ingene was a macro-marketing researcher who wrote Mathematical Models of Distribution Channels. October 18 1854 - Solomon A. Andree was a Swedish engineer, balloonist, and Arctic explorer.1859 - Henri Bergson was a French philosopher who studied creative evolution and won the Nobel Prize in 1927.1947 - Luc Journet was a Belgian physician who wrote the Order of Zonnetempel. October 19 1859 - Georg Knorr was a German engineer who created brake system trains.1895 - Lewis Mumford was an American Sociologist who studied urban cities and architecture.1910 - Subrahmanyan Chandrasekhar was an Indian-American astrophysicist who won the Nobel Prize in 1983 for his work on the structural evolution of stars. October 20 1812 - Austin Flint was a 19th-century heart research pioneer.1859 - John Dewey was a philosopher, educational theorist, and writer who emphasized learn by doing in education.1891 - James Chadwick was the English physicist who discovered the neutron.1924 - Kenneth William Gatland was an aerospace scientist who became an expert on spaceflight. October 21 1833 -  Alfred Nobel  was the Swedish scientist who invented the detonator for dynamite and nitroglycerin, after whom the Nobel Prize was named.1839 - Georg von Siemens founded the Deutsche Bank. October 22 1896 - Charles Glenn King was the biochemist who discovered vitamin C1903 - George Beadle was the American biologist who won the Nobel Prize in 1958 for discovering the role of genes in regulating biochemical events within cells.1905 - Karl Jansky was a Czechoslovakian who was the first person to discover cosmic radio emissions in 1932. October 23 1942 - Anita Roddick is the  English cosmetic manufacturer who founded the Body Shop. October 24 1632 -  Antony van Leeuwenhoek  was considered the father of microscopy because of the advances he made in microscope design and use.1953 - Steven Hatfill was an American scientist and a former researcher of biodefense for the U.S. Army Medical Research Institute of Infectious Diseases who was accused (wrongfully) of starting the 2004 anthrax attacks.1908 - John Alwyne Kitching was a British zoologist and famed lecturer on biology at a number of Ivy League schools. October 25 1790 - Robert Stirling was the Scottish inventor responsible for creating the Sterling engine.1811 - Evariste Galois was a French mathematician  who wrote The Theory of G.1877 - Henry Norris Russell was an astronomy who discovered the Hertzsprung-Russell diagram.1929 - Roger John Tayler was a British astrophysicist who wrote a number of textbooks about  stellar structure and evolution, plasma stability,  nucleogenesis, and cosmology.1945 - David Norman Schramm was an  American astrophysicist who was once the leading expert on the Big Bang theory. October 26 1855 - Charles Post invented the breakfast cereal Post Cereals.1917 - Felix the Cat was a famous cartoon cat who first made his debut  on this date. October 27 1811 - Issac Singer created the home sewing machine company Singer, used by everyone from professional designers to stay-at-home moms.1872 - Emily Post was an authority on etiquette.1917 - Oliver Tambo was the co-founder of the African National Congress. October 28 1793 - Eliphalet Remington was the  American gunmaker who invented the Remington rifle.1855 - Ivan V. Mitshurin was a Russian botanist who identified many new types of fruit.1893 - Christopher K. Ingold was an  English chemist who developed the idea of  reaction mechanisms and the electronic structure of organic compounds.1914 - Jonas Salk was the  American medical researcher who invented the polio vaccine.1914 - Richard Lawrence Millington Synge was a British biochemist who won the Nobel Prize in 1952.1967 - John Romero is an  American computer scientist who pioneered First Person Shooters (FPSs) like Doom and Quake in the 1980s. October 29 1656 - Edmond Halley was an English scientist who computer the orbit for Halleys Comet, which is where it got its name. October 30 1880 - Abram F. Ioffe was a Russian physicist who  established research laboratories for radioactivity, superconductivity, and nuclear physics.1928 - Daniel Nathans was an  American scientist who won the 1978 Nobel Prize in Physiology or Medicine for the discovery of restriction enzymes. October 31 1755 - Jean Louis van Aelbroeck was a  Flemish agronomist whose work  led to dispensing with an extended fallow period between crops.1815 - Karl Weierstrass was a Germany mathematician who wrote the theory of functions.1835 - J. F. W. Adolf Ritter von Baeyer was a German chemist who won the  Nobel Prize  in 1905.1847 - Galileo Ferraris was an Italian physicist who invented AC power and the induction motor.1898 - Alfred Sauvy was a  French statistician who wrote Affluence and Population.1935 - Ronald Graham is an American mathematician who pioneered the field of discrete mathematics.